People have been telling stories to each other for thousands of years. It is so ingrained in our psyche that we are absolute masters in the art of storytelling. We watch movies and immediately we can understand what the purpose of the story is. We can predict what will happen and when it does, we […]
Stories have been with us for thousands of years. They are ingrained in our very psyche. You could say that the three-act theory used by thousands of movie directors, novelists and graphic comic writers was first conjured up in a cave 40,000 years ago. We know about stories. We understand stories. And every single person
The Power of Story – and why your company needs it Read More »